Plus, a new Whole Foods is opening by the end of the year.
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Today’s Forecast

70º | Mostly cloudy | 15% chance of rain | Sunrise 6:29 a.m. | Sunset 7:20 p.m.

Person crossing finish line at IRONMAN Wisconsin in front of state Capitol
How would you fare after hours of exercising around Madison? | Photo by Madison WI Sports
This weekend, athletes from all over the country will be visiting Madison to take part in the Ironman races. The 70.3-mile half triathlon will be held on Saturday, Sept. 9 while the full 140.6-mile Ironman will be on Sunday, Sept. 10 — both will start at 7 a.m.

Whether you want to get a glimpse of or avoid the action, here’s an overview of where the Ironman events will be. Find the city’s official road closures list in today’s News Notes.

🏊‍♀️ Swim

Law Park Beach, 410 S. Blair St.

Half | 1.2 miles | One lap
Athletes will start and finish from the boat launch.

Full | 2.4 miles | Two laps
Same as the half course, but athletes will swim two laps.

Watch | Get an unobstructed view from the Monona Terrace or the Capitol City Trail along the shore at the park.

Boats surround swimmers in Lake Monona in the early morning light.

Participants swimming on Lake Monona. | Photo via Wikimedia Commons

🚲 Bike

Starts and ends at Monona Terrace, 1 John Nolen Dr.

Half | 56 miles | One loop
The course runs south past Lake Waubesa, turns north from County Road D onto Remy Road, and will cut eastward back towards the Monona Terrace via Whalen Road.

Full | 112 miles | Two loops
Bikers will travel down John Nolen Drive, through Verona towards Mt Horeb, and head east at Cross Plains to close the loop.

Watch | Organizers suggest finding a viewing spot in downtown Verona.

👟 Run

Starts at Monona Terrace, 1 John Nolen Dr., and ends on MLK Jr. Boulevard.

Half | 13.1 miles | One loop
Runners will stick to the south shore of the isthmus, and turn around at Olbrich Park to get back to the terrace.

Full | 26.2 miles | Two loops
The full course kicks off with a square loop before branching out through the northwestern part of the isthmus including Camp Randall, State Street, and Lakeshore Path. Athletes will turn around near Picnic Point.

Watch | See the runners from Olin or Olbrich parks on Saturday, Sept. 10. Try scoring some outdoor seating on State Street to see the Sunday, Sept. 10 runners.
If you had to tap in for one leg of the Ironman, which would you choose?

A. Swimming
B. Biking
C. Running
Friday, Sept. 8
  • Mad Lit | Friday, Sept. 8 | 8-11 p.m. | 100 Block of State Street, Madison | Free | Enjoy a free outdoor concert featuring performances by DJ 4000, RR Moore, and First Wave.
Saturday, Sept. 9
  • Afropolitan Dance Party | Saturday, Sept. 9 | 10:30 p.m.-2 a.m. | Cafe CODA, 1224 Williamson St., Madison | $15 | Dance the night away to afrobeat and amapiano house music.
  • Forward Madison vs. One Knoxville SC | Saturday, Sept. 9 | 7 p.m. | Breese Stevens Field, 917 E. Mifflin St., Madison | $19-$43 | Cheer on the Mingos at Breese Stevens.*
Sunday, Sept. 10
  • Learn to Bird | Sunday, Sept. 10 | 9:30-11:30 a.m. | McCarthy Youth & Conservation County Park, 4841 Co. Hwy. TT, Cottage Grove | $5 | Staff will teach you how to properly use binoculars, birding apps, and guidebooks to identify local birds.
  • Barbie Drag Brunch | Sunday, Sept. 10 | 1-4 p.m. | The Bur Oak, 2262 Winnebago St., Madison | $12 | Hosted by Bianca Lynn Breeze.
Monday, Sept. 11
  • Badger Honor Flight Welcome Home | Monday, Sept. 11 | 7:45-10:45 p.m. | Dane County Regional Airport, 4000 International Ln., Madison | Free | Welcome home veterans returning home from a day in Washington, DC viewing the military memorials in the nation’s capital built in their honor.
  • LEGO®: Movie and Build | Monday, Sept. 11 | 4 p.m. | Hawthorne Library, 2707 E. Washington Ave., Madison | Free | The library’s LEGO® collection will be available to play with during a screening of “The LEGO Movie.”
Saturday, Sept. 16
  • Mini Feria de Libro | Spanish-Language Book Fair | Saturday, Sept. 16 | 9:30 a.m.-2 p.m. | Pinney Library, 516 Cottage Grove Rd., Madison | Free | Celebrate Hispanic Heritage Month at Madison Public Library with books, movies, programs, author events, and a Spanish-language Book Fair/Feria de Libros.*
Click here to have your event featured.
3 reasons to schedule your annual eye exam today
an eye exam in progress
Give yourself the gift of clear vision and good health. | Photo via Pexels
Regular eye exams are a great way to invest in your health, and just as important as your annual checkups and dentist appointments.

Still not convinced? Here are three reasons why eye care matters. During your appointment, your SSM Health optometrist can:
  • Detect eye conditions that may not have early warning signs
  • Catch other health issues, such as diabetes, blood pressure, and high cholesterol
  • Treat existing eye conditions, such as worsening eyesight or dry eye
News Notes
  • Do you have plans downtown this weekend? Check out which streets will be closed on Saturday, Sept. 9 for the half Ironman and Sunday, Sept. 10 for the full Ironman.
Coming Soon
  • The EO Apartments at Madison Yards — the former site of Hill Farms near Hilldale — will have a grand opening on Thursday, Sept. 28. Adjoined to the luxury apartments is a new Whole Foods store, which is slated to open this December. (Cap Times)
  • Camp Randall Stadium faced fan complaints regarding excessively loud and poorly timed music during the recent game against Buffalo. Wisconsin Athletics acknowledged the feedback and vowed to fine-tune the audio experience for future games. (Channel 3000)
  • A unanimous vote by the Board of Health brings Madison’s celebrated mini pig, Rudi, one step closer to legal residency. The amendment, scheduled for review by the City Council on Tuesday, Sept. 19, allows Madison residents to own a pig under 24 inches tall, less than 300 pounds, and up-to-date on required shots. (
  • The FAA’s Airport Improvement Program has allocated over $23.5 million to four Wisconsin airports to enhance infrastructure, safety, capacity, and security. Dane County Regional Airport and Truax Field will use just over $6.6 million for taxiway reconstruction. (Channel 3000)
  • This leading credit card touts 0% intro APR on balance transfers for guess how many months… with no annual fee. (Hint: The 0% intro APR period lasts until 2025.) Details revealed here.*
✏️ Dear freshmen...
UW-Madison bucky statue
Visit Bucky at the Memorial Union. | Photo by Nate Moll
It’s the first week of class at UW-Madison, so we asked our readers and Instagram followers what advice they have for incoming freshmen.

  • Bundle up for those winter cross-campus walks to class! Being warm beats looking cool when there’s a windchill on Bascom Hill!
  • Stay on the curb while waiting for the walk light. A lot of new students are not used to the rules of city traffic.
  • Find a good study spot right off the bat. I recommend the unions, perfect level of noise and close to food.
  • Use time between classes while on campus to study. It lessens the pressure to study at night. It buys you some time each day.
  • There’s actually a lot of math in Astronomy.
  • Do not take 17 credits first semester!
Social life
  • It’s nice to be important... but it’s more important to be nice.
  • Social media is not real, no one posts about being home alone and sad.
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The Wrap
Ally Geiger.jpg Today’s edition by:
From the editor
Realistically, there is no reality or alternate universe in which I would successfully complete any portion of an Ironman. I think I’d opt for the swimming leg, so when I inevitably give up I could just shamefully roll over and let the waves carry me to shore.
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